I have more than 20 years experience in editorial management, leading teams across print and online formats since 2003, after beginning my career in newspapers.
As well as being the driving force behind several specialist consumer titles, I have worked on launches and redesigns, and also consulted on branded content. My most recent role was as editor of Advnture.com, where I led a change project to improve site visibility and ecommerce revenue, as well as writing features, buying guides and product reviews.
I believe that writing should be honest, refreshing and without pretension. Subjects I’m interested in include outdoor pursuits and the environment, textile history, open water and wild swimming, gardening and interior design.
Journalism services (day rate £180, hourly rate £38):
- News and features writing
- Product reviews and buying guides – open water swim kit and hiking gear
- Sub-editing
Editorial consultancy (day rate £300, hourly rate £55):
- Website and magazine audits
- Seasonal editorial strategy
- Writing for Google Discover and Apple News
- Ecommerce optimization – improving post visibility and click-through rates
- Tactics for gaining and retaining traction during peak trading
- Improving SEO
- Improving EEAT
- Site accessibility
- House style creation or reformat
I am happy to provide estimates and to discuss fixed fees for larger projects, block bookings and one-off commissions.
You can find more details about my editorial career on LinkedIn.
Below are a few pieces I really enjoyed writing. You can click the images to read each one.
Rosee Woodland 